Spice Girls - Step To Me © Umusic 2022
To celebrate the 25th anniverary of the chart-topping Spiceworld album, the Spice Girls released Step To Me on streaming platforms for the first time and asked us to produce the lyric video.
We drew inspiration from the Step To Me CD cover and built a tunnel of glowing concentric rings which the camera flies through to reveal the lyrics.
Spice Girls - Step To Me © Umusic 2022
Each Spice Girl was given their own themed TV set - in bold 90s styling - to display tour footage provided by the record label.
And since the song was initially available as part of a soda promotion, we threw in some references to cola and the collectible pink ring pulls too.
The band's management was delighted with the final video, which has already gone down a treat with fans on YouTube.
